DIRECTLY FROM THE COUNTRY OF beauty, sunshine
AND
dolce vita

AN ENERGETIC, POSITIVE AND LIVELY BRAND WITH A BEATING

italian heart

Smartness and effectiveness

A STREAMLINED AND IMMEDIATE RANGE OF PRODUCTS AND AN EDUCATION TO OFFER EVERYTHING HAIR STYLISTS AND CLIENTS NEED.

Natural ingredients
and sustainable

EACH YELLOW PRODUCT IS THE RESULT OF ADVANCED TECHNOLOGY THAT USES THE MOST PRECIOUS NATURAL AND SUSTAINABLE INGREDIENTS FROM ALL OVER THE WORLD, PROVIDING TARGETED ACTIVE INGREDIENTS FOR EVERY NEED.

Italian
DNA

YELLOW IS AN ITALIAN BRAND AND EMBODIES THE SPONTANEITY, JOY OF LIVING AND ENTHUSIASM OF ITALY, THE BEL PAESE… IN A FRIENDLY AND CASUAL STYLE.